Agency Growth Academy

An online 5-week programme for creative & digital agency owners to help you master new business, win clients and grow your pipeline - now and forever!


Why did I create the Academy?

Having worked with creative and digital agencies for over twenty years, I want to empower agency owners to be able to take charge of their own new business, to have the confidence to approach potential clients and to have a process in place to bring in new projects each month. If you hate new business and have no clue know where to start, together we will make this work.


Strategic Plan

Develop a 12-month strategic new business plan for your agency which will help you generate exciting opportunities, again & again (& again!)

Prospecting Training

Nail your proposition, be clear on targeting and get confident in prospecting. You'll also learn how you can get leads coming in through automation

Templates & Processes

Access to all the tools, templates and processes I use to win new clients for creative agencies which you can easily tweak and adapt


I'm offer weekly 30 minute Zoom calls with me throughout the five week programme to the first 5 agencies to book on the Agency Growth Academy


Pricing Options

I recognise that it's a difficult time for most agencies at the moment, so I'm offering 50% off my Agency Growth Academy. Use the coupon code 50OFF to get the prices shown below.




Online training videos

New business & sales templates

Weekly feedback via email from me

SPECIAL - Covid-19 Action Plan



£300 x 2


Online training videos

New business & sales templates

Weekly feedback via email from me

SPECIAL - Covid-19 Action Plan


"Most professionals don’t understand our industry and the sales process. With Lucy, the opposite is true! I feel 100% comfortable taking on her advice and she has exceeded our expectations by far! Especially with weekly phone calls. I would highly recommend her to anyone who feels they need a new business boost."

Trina Elkjaer Andreasen
Glass Canvas

"My personal experience with outsourcing new business is that either you get a strategic consultant who won’t actually implement or follow up on campaigns, or cold calling companies who don’t fully understand your company. Working with Cherry, however, we feel confident that they not only understands our business, but will also regularly follow up leads while presenting us in the best light."

Louisa Plant
Kinnersley Kent Design

"Your plan has started to make me feel in control of my future plans for the first time. I can’t tell you how great that is! I’m finally confident in what I’m saying and where I’m going and it seems to be working."

Debbie Oatley
Grace Design

What do I need to know?

Previous clients have gone on to win projects with the likes of ITV, Santander, SCA, Bel UK and Rolls Royce to name just a few.

The learning outcomes and output from this Academy will be a robust strategic, 12 month new business and marketing plan for your agency and you will come away with the confidence to implement it yourself. 

Absolutely. In fact, the fastest way to a healthy and sustainable profit is when people throughout the agency are actively seeking and nurturing leads.

If you buy one place on the programme, you can share the access with your team.

Each week you will be sent a very short (5-10 mins long) video to watch, along with helpful downloads. As you complete the simple actions, you send them to me for personal feedback via email.

We also meet via Zoom each week for an accountability call, so you stay on track and can take full advantage of my expertise and support.

You will also be part of our private Agency Growth Slack Community where you can ask questions, make connections and get feedback from peers as well.


Most of my clients have attended new business training, but if just knowing what to do was enough then your pipeline would already be full!

This is different because you get ME supporting you in your unique business, sharing my proven strategies, giving you feedback and holding you accountable for taking action, week in and week out.


This is a process that I’ve personally tried, tested and tweaked. Most importantly, I will tailor it for you so it’s not a ‘cookie-cutter’ approach but a bespoke strategy that suits your unique agency.

You’ll have my 1-2-1 support every step of the way. To see if we’d be a good working fit, feel free to book a call with me by emailing me at [email protected]

The programme is 5-weeks long. It has to be achievable and realistic, so you should expect to spend 20-30 minutes a day, with a 30-minute accountability call each week. 

New business is a long-term game, especially if you’re looking to work with large corporates, but you should start to see increased new business conversations and pitch opportunities within 3 months.

If you are unhappy with the Academy, please tell me straight away and we will look to fix it.

If you are still unhappy, I will refund you for the course. Refunds will only apply during the 5-week period after the purchase date.


50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.